brand + product photography
flat lays, detail, on-model, and in-shop, shot to a shot list not a vibe.
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photo and video case studies
actual footage beats a stock handshake
the fastest way to look like every other business in your category is to license the same photos they did.
these are shoots i produced: what i filmed, who was actually in front of the camera, and what the footage did for the business.
what i actually do
video production
hero spots, short-form vertical cuts, and in-store loops from a single shoot day.
campaign direction
concept, casting, locations, and the schedule that makes it happen in one or two days.
content libraries
a bank of images and clips you can post from for months instead of scrambling weekly.
event + on-site coverage
openings, shoots on your floor, and the people-facing footage customers trust.
the receipts
Twisted Lens Photo & Film
Photography + film, owned brand · Worldwide · 2010 to 2022
the problem
building a sustainable photo and film business with a standout aesthetic across weddings, branding, and commercial work, for over a decade.
what i built
- full creative process owned end to end: scouting, mood boards, on-set direction, polished delivery
- wedding productions blending photo, video, and vendor management
- brand system, prints, and physical products alongside the service
results
2,000+
clients worldwide, with sister ventures
12 yrs
5-star rated brand
awarded
in print and digital
Sequoia Outfitters
Outdoor retail + guided tours · Three Rivers, CA · 2025
the problem
last year's launch leaned on generic library imagery and missed forecast by 30 percent. four-week runway and a team that had never been on camera.
what i built
- scrapped the planned hero shoot and filmed three actual customers over two days
- three 30-second spots cut for reels, pre-roll, and in-store screens, plus nine short-form cuts
- 140+ image library and a spring landing page with email capture
results
1.2M
video views paid + organic
+28%
foot traffic vs prior spring
3.1×
return on paid spend
“She made my team look like the people in the ads i usually have to license.”
where i work
tehachapi · golden hills · stallion springs · bear valley springs · keene · bakersfield · mojave · california city · rosamond · lancaster · palmdale · los angeles
tehachapi · bakersfield · kern county · mojave + cal city · antelope valley · los angeles
frequently asked
how much is a product photography shoot?
investment is custom based on scope. photo and video work typically falls into small, mid, or bigger production tiers. contact me for a tailored quote.
will you travel to my location?
yes. tehachapi, bakersfield, mojave, california city, rosamond, lancaster, palmdale, and la are all normal drives for me. further is quotable.
my team hates being on camera. now what?
most people do. i direct non-actors for a living, shoot in short takes, and build the edit so nobody has to nail a monologue.
how many images or clips do i get?
a half day usually yields 40 to 80 finished images. campaign shoots deliver a full library plus the specific cuts each platform needs.
can you shoot and build the site together?
that is usually the better buy. photography shot for the layout beats photography retrofitted into it.
want results like these? hi 👋
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